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The Second Golden Age of Blogging

Many people say that “blogging is dead,” but dead for whom? Blogging remains powerful, just not for the same type of person who found it powerful in the “golden age of blogging” (roughly 2003-2009). In that period, blog-based intellectual freedom coincided with professional career tracks. Tyler Cowen, Crooked Timber, Instapundit, etc. — most of these people were already successful, institutionalized professionals, and the blog was a new way for them to think and talk in public, having fun while parlaying their professional status into increased public reach. When people say “blogging is dead,” what they really mean is that this type of blogging is dead.

Blogging was then diffused into social media, but now social media is so tribal and algo-regulated that anybody with a real message today needs their own property. At the same time, professional institutions are increasingly suffocated by older, rent-seeking incumbents and politically-correct upstarts using moralism as a career strategy. In such a context, blogging — if it is intelligent, courageous, and consistent — is currently one of the most reliable methods for intellectually sophisticated individuals to accrue social and cultural capital outside of institutions. (Youtube for the videographic, Instagram for the photographic, podcasting for the loquacious, but writing and therefore blogging for the most intellectually sophisticated.)

Those who think blogs are irrelevant today — usually Gen-Xers or older — typically underestimate the degree to which real power has evacuated traditional institutions such as academia and New York publishing houses. Such people think, because they don’t know many institutionalized professionals who still blog, that blogging must be dead. What they don’t realize is that the credibility premium historically enjoyed by professional institutions is plummeting toward zero. This fact is so obvious to younger Millenials and Zoomers that it goes unremarked, undebated, because it is already baked-in to their reading/watching behaviors.

If the First Golden Age of Blogging saw the blog as a public amplifier of creative, intellectual talent ensconced in professional careers, today we are living through a Second Golden Age of Blogging, where the blog is now a vehicle for starting and exiting careers. Starting a career might mean building an audience that later becomes a customer-base for some kind of independent entrepreneurship, or it might mean winning the attention and interest of employers in a target industry. Exiting a career might mean blogging pseudonymously (exiting careerist constraints), to make intellectual progress and impact for its own sake. Or exiting could mean building a bridge into a new, different career track. This blog is certainly one example, but I’m not just generalizing from my own experience. There are countless examples of individuals who have successfully navigated all of these pathways, in recent years, with their personal blog as a primary source of leverage. In fact, there are so many examples that no individual case seems interesting enough to be newsworthy. Blogging isn’t dead, it’s so alive that it’s imperceptible.

Evaluating Exit Modes: Resign or Be Fired? (How Academia Got Pwned 11)

This is the eleventh post in a series about the glorious completion of my academic career, the internet, and the future of intellectual life. This will probably become a book. If you'd like to hear about that when it happens, be sure to subscribe.


I am considering the benefits and drawbacks of simply resigning, compared to being fired in my hearing tomorrow. One of the reasons I’m finding it hard to decide is because I suspect it matters quite little in the long run. Yet I've often insisted on deliberate and disciplined internal accounting about one’s motives and decisions, so I can’t help but think it through. But because it hardly matters to me, I have to zoom-in all the more microscopically on details, to find the pros and cons. Even if I resign, they might still fire me, so that’s another layer of it hardly mattering. Well, now that I’ve got you enthralled by the profound importance of this decision, let’s proceed.

In my mind, the most important factor inclining me to resign is simply that it feels the most honest and authentic way to exit at this point — the simple truth is that this disciplinary imbroglio has radicalized my disillusioning and given me 4 months to prepare for exit. So if I’m now eager to exit — in principle, emotionally, and even practically (I’ve ended my lease as of today and we’ve reduced all our belongings to what fits in our backpacks) — then I should tell them I am done. Clearly, I’m done. The main reasons to let them fire me are all instrumental. And if you’ve read my blog for a while, you’ll know that here at Other Life instrumental rationality is the root of much evil. That’s not to say I’m above it, not at all — it’s a root of evil precisely because our survival is largely conditional on it. It would certainly be a new drop in the bucket of academia’s self-destruction, my case would probably become an official milestone in absurd administrative repression. That would be good, funny, and politically desirable. But things are already at that milestone, anyway; the event of a formal dismissal might trigger some kind of category click in the minds of people who think in discrete variables. In reality, most variables are continuous variables, and I’m already about 99% fired. There are also other instrumental reasons to prefer dismissal, such as notoriety/media/sympathy, but as soon as anyone starts optimizing for those things — you’re doomed.

More than a few people seem to think everything I’m saying and doing is for notoriety/media/sympathy, all of which are ultimately convertible to cash. I generally don’t care what idiots guess about me, but given this objection is the exact opposite of my core vision, I feel somewhat motivated to minimize it. Just to pwn the haters, I am inclined to resign with purposeful quietude, minimizing the probability of both infamy and sympathy. The mainstream media revolve around discrete events, and getting fired is an event, so if I get fired then the chance of receiving phone calls from all the Tucker Carlson types probably shoots to what? At least 25%, conservatively, I would think. If that level of media buzz arrived, especially given that my type of person is quite capable of milking it for all its worth, it would have a long-term expected value of what? At least several thousand dollars probably, at least? Of course, media is stochastic, it’s perfectly possible I am fired and nobody cares. On average, though, in the long-term, there would probably be a fairly large, positive financial upside to being formally fired.

Another reason I’m disinclined to the dismissal->outrage->media->money strategy is that I genuinely can’t access any feelings of indignation, victimhood, outrage. And these seem to be performative requirements of the contemporary media charades. From the beginning, I have said that this a hilarious and wonderful experience in which a once-prestigious institution has become so paranoiacally bureaucratized that it is actively empowering me to leave it behind while it further destroys itself. When you were a kid, did you ever do that thing kids do, where they take the hand of a sibling and make the sibling hit them in order to scream to mom, “Johnny’s hitting me!!!” I feel like the university is doing that with me. I’ve never once set out to harm the university or academia as a whole, but they keep grabbing my hand and smacking themselves with it. I can hardly be faulted for enjoying it!

When I try to tell my story outside of the aggrieved/indignant framing, instead asserting my contentedness with it all, I suppose it must read like monstrous or ridiculous gloating or delusions of grandeur or something. I was recently invited to submit an article somewhere, and I wrote up my perspective but with historical backing that would make it more than just a personal thinkpiece — citing precedents for the model of life I am seeking to live — and it was rejected. That was an interesting signal. I could try to perform yet another rendition of the persecuted academic, there seems to be insatiable demand for such stories, but unfortunately that’s not my story. It’s quite possible my actual story is either too dumb, or too idiosyncratic, or not interesting/valuable enough to succeed in even the para-institutional meme pool. But my story is my story, and I’m sticking to it. That's where blogs excel, in fact. My whole wager is that anyone who does this with sufficient intensity wins in the end, so I’ll be damned if I’m going to soften up now!

I'd also be lying by omission if I did not include some instrumental reasons for resigning. To be honest, the only slight negative emotion I have about any of this comes from thinking about my PhD supervisors, and everyone else who invested in my career as an academic. Getting fired could arguably tarnish them. I don't think any of this will have any real effect on them, ultimately, but I would feel bad — a combination of guilty and embarrassed, I suppose — to have to tell them all that I was fired. Same thing goes for my parents, and in-laws, and so on — all the normal people to whom I would like to give a clear and straightforward accounting of myself. "I decided academia is not for me" is much shorter and sweeter than "I was fired but..." As I said, I could still be fired even if I resign, but if I resign I can immediately after inform my family and mentors, simply and honestly, that I've decided to resign and that will be that. If the university fires me the day after nonetheless, I'm not obligated to send everyone an update. If they ask or read about it in the papers, I would tell the truth. This is, admittedly, a pretty superficial and instrumental reason to favor resignation. It's not the main reason, but I'd be lying if I said it wasn't a reason.

Another benefit of resigning is that it will improve the generalizability of my practical enterprise model for exiting academia. If getting fired and receiving publicity and sympathy increased my patrons and book sales and so on, and then I’m successful in my plot to achieve a financially successful independent intellectual model, in the future people could say that my plan for exiting academia is not realistic or practical for most people. And they could be right, in that case. So exiting quietly, and succeeding without any huge brouhaha, would make the social value of whatever I’m able to make greater, and more impactful.

Finally, I’m just tired of talking about myself — believe that or not. I’d like to get back to work, on projects that are not just telling the story of this protracted controversy. If I get fired, it kind of makes the story more interesting and longer and spicier, but I'd rather it be over sooner than later.

What would you do?

Urbit and Exit with Urbit Engineer Ted Blackman

Ted Blackman is a senior engineer at Urbit, the mysterious tech startup founded by Curtis Yarvin, aka Mencius Moldbug. Ted kindly answered all my questions, and he dealt very graciously with my efforts to politicize everything. Ted is outside so be warned, there is some background noise. If you would really value better audio engineering please tell me as I decide how to allocate effort across the Other Life ecosystem...

This conversation was first recorded as a livestream on Youtube. Big thanks to all the financial contributors who help to keep this running. You can also download this episode.

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